Murray Travel has opened its latest venture on Forres High Street.
The company was recently named Luxury Travel Agency of the Year at the TTG Luxury Travel Awards.
Murray Travel also opened a branch in Elgin earlier this year.
Customers are greeted warmly with a complimentary drink before discussing their luxury travel plans.
Scott Murray, director of Murray Travel and also grew up in Forres, said: “Opening our new boutique in Forres is the realisation of a year’s worth of hard work and determination to provide the people of Forres with high quality travel services.
“When we took on Alba Travel and Beaver Travel last year, we promised to remain engaged with the local community in Forres – and now that we have found the perfect premises, we’re delighted to be back in action. For me to be returning to work in the town where I grew up is a great feeling.
“It’s important to us that our customers feel at ease when making travel arrangements, so we are pleased that they will see many familiar faces when visiting our new boutique. Our travel advisors are passionate about finding holidaymakers the trip of a lifetime and can’t wait to start working with people in the area again.”

